Safe-D: Safety through Disruption

Creating a Roadmap for Safe-D Research Themes and Application Areas: Future Directions in Disruptive Technology and Safety


This project will examine disruptive technologies that could address critical transportation safety challenges in future years. Coined in 1997, a disruptive technology is one that displaces an established technology and shakes up the industry or is a ground-breaking product that creates a completely new industry (Christensen, 1997). Examples of disruptive technologies include the personal computer (PC) that displaced the typewriter and e-commerce retailing that displaced brick-and-mortar stores. In transportation, disruptive technologies include navigation systems that have replaced paper maps and the Uber app that enabled a unique facilitated network business model to create a new ride hailing industry. The defining feature of disruptive technologies is that they involve transformational change (Bratton, 2015).

Project Highlights

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Final Report

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EWD & T2 Products

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Research Investigators (PI*)

Johanna Zmud (TTI)*
Ginger Goodin (TTI)
Melissa Tooley (TTI)

Project Information

Start Date: 05/01/2017
End Date: 08/31/2017
Status: Completed
Grant Number: 69A3551747115
Total Funding: $46,225
Source Organization: Safe-D National UTC
Project Number: TTI-01-06

Safe-D Theme Areas

Automated Vehicles

Safe-D Application Areas

Planning for Safety

More Information

UTC Project Information Form

Sponsor Organization

Office of the Assistant Secretary for Research and Technology
University Transportation Centers Program
Department of Transportation
Washington, DC 20590 United States

Performing Organization

Texas A&M University
Texas A&M Transportation Institute
3135 TAMU
College Station, Texas 77843-3135